What is Trademark Distinctiveness and Why Does it Matter?Joycelyn BrownMarch 9, 2022Trademark Distinctiveness A trademark can be an extremely valuable asset to a brand. When a company is looking to protect ... Read More
TikTok: The Evolution of Music LicensingJoycelyn BrownMay 13, 2020The licensing and commercial distribution of music has been an ongoing challenge for musicians and composers. Composers of all genres ... Read More
How To Successfully Build Your IP Portfolio Through LicensingJoycelyn BrownApril 27, 2020An intellectual property (IP) portfolio is a collection of patents, trademarks, copyrights, and trade secrets. A successful IP portfolio is ... Read More
Building Your Brand IdentityJoycelyn BrownMarch 30, 2020Creating a brand identity that accurately represents your company is vital. Your brand is the face of your business. A ... Read More
Details to Keep in Mind When Trademarking a Traveling BusinessJoycelyn BrownMarch 15, 2020The process of registering a trademark for a local business often presents a challenge for many owners. The trademark registration ... Read More
Trademark, We MustJoycelyn BrownJanuary 15, 2020Trademark, We Must A few months ago Disney released its highly anticipated streaming app, Disney+, to the public. While many ... Read More